The Reason Why They Buy

If you are a business person, you want to sell your products or services. If this is a struggle, then you probably do not give your potential customers as a good "reasons:" They should buy you.take off your "Enterprise" on the other hand, one minute, and on your "consumers" hat. You are a consumer, when you need products other than your own. How will you buy what you buy? Not only because it is there. It is not because other people need you business. You buy because you think the product can meet your hopes and needs.how Do you know? Perhaps you use it before. Perhaps a friend recommend this product or service. Advertising or give you a good "reasons:" You should become??customer.the reality is - we are all tuned to the station w ifm: What's in it for me? When you put pen paper and begin drafting your next ad, their customers in your shoes and ask yourself what's in it for them. Why do your products or services and give them more than others? You provide better service? Faster service? High quality? Lower prices? More variety? To better guarantee? What makes you stand out from the crowd? No matter how much it is, you must tell your customer.

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